Posts about Search Engine Optimisation
At Helter Skelter Studios we’ve been racking our brains as to what we can offer our local community in these troubled times. We looked on the internet for inspiration and came up with a few ideas.. 1. Nude self portraits tutorial …. hmm REJECT 2. Cat and Dog portrait tutorial… not really our thing…
Google, Content & SEO. What is the relationship and what does it mean for small businesses? The reason I’m writing this post is that a client of ours was recently advised by her web designer that WordPress couldn’t do SEO, that only a hand crafted site would get her on the front page. Now I…
We created an interactive web promo with Adobe Express. This isn’t the first one we’ve created, back in the days of Adobe Slate we created one to promote a holiday cottage in Spain that was very well received, but for some reason we’ve never repeated the exercise for our product photography studio in Shrewsbury. Which…
First published on Medium in “Thousand Words” This article is a bringing together of several seemingly unrelated strands I have been thinking about recently. Things that I have been doing in my commercial practice and more theoretical concepts dating back to some work I did with Transmedia a couple of years ago.
Content Marketing is one of the most overloaded terms in the world of Digital Marketing. Let’s begin by taking a look at the difference between Content Marketing and Content Strategy and then explain how effective Content Strategies work.
My business depends on being able to demonstrate a return on investment for my clients. Its hard to link great photography with increased sales in a short timeframe, but one thing that does carry weight is social media exposure. How to go viral on Twitter is a question that all commercial photographers could be thinking…
Image Optimisation & SEO – Video In Image Optimisation & SEO Pt 3 we deal with video, and how this most compelling media should be optimised to have the greatest bang for your buck.
Image Optimisation and SEO – Dimensions Image Optimisation and SEO – Dimensions. In Part 1 we covered the use of file names and the “alt” tag. In part 2, we’ll talk about the effects of file size, file type and the dimensions of the image on the usability of your site.
Image Optimisation and SEO If you’re running an e-commerce website then Image Optimisation and SEO are essential tools of the trade. People look for images of products so that they can compare like for like. If you’re images aren’t showing up then you’re leaving money on the table.